Color Design

Taking cues from global trend, travel, athletes, and consumers, the color design team creates color strategy and storytelling for product. Partnering with athletes, product design , merchandising, sales, development and Brand Creative.

Color design is one part futurist and one part creative director. Building relationships is at the core of your success. Nike SB was in need of a makeover, my team was able to bring life back to basics and add fun to forgotten classics.  Working with athletes, artists, and the internal product team to bring product storytelling to life. 

• Established refreshed brand standards for color strategy.

• Create color direction for signature athlete, collaboration product and innovation launch products including Eric Koston, Brian Anderson, Parra, Kevin Bradley, Thomas Campbell, Shane O’Neill, Leo Baker, Oski Rosenberg and many more. 

• Developed color and material innovation for Nyjah Huston signature launch adopted by Nike Basketball and Nike Running for future projects.